By Bob Gourley How many times have you tried to get an important message across to your community members only to find yourself frustrated with the feeling that nobody is listening? I hear many listening-related complaints from condominium management professionals. These are the items that ail them. Do you suffer from any of the following…
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Maintenance and Construction. Fact or Benefit?
By Bob Gourley Did your community get a new roof this year? Was your parking lot repaved? Was the pool filtration system overhauled? Were your decks replaced? Chances are pretty good that your community either underwent or will soon undergo a major construction or maintenance project. Don’t miss this opportunity to tell the story of…
"A Thing of Beauty is a Joy Forever"
By Bob Gourley You may recognize the above quote from the English poet, John Keats. Condominiums weren’t around in the early 19th century, so it is fair to say that he wasn’t referring to your community’s newsletter or communication efforts. Nonetheless, I hope you will let his words inspire you as you contemplate transforming your…
Failure to Communicate Can Lead to a Manager’s Failure
By Bob Gourley Since I work closely with management professionals, one of the more difficult questions I routinely face from community association leaders is how the community should go about the process of selecting a new community association manager. It causes me great concern when I first hear that a community is thinking of changing…
The Value of Education in Your Communications
Commit to unit owner education. Reward yourself with a better community!
The Cutting Truth about Beautification
I suggest that you use your condominium newsletter, HOA newsletter, bulletin board, and/or website to tell the story.
Tell Me I’m Beautiful!
Beauty isn’t just in the eye of the beholder, it’s also good business.
Condo Residents Demand – Show Me The Money!
By Bob Gourley The image of Cuba Gooding, Jr. as Rod Tidwell screaming at Tom Cruise as the titular character in the 1996 movie “Jerry McGuire” is a powerful cinematic moment that launched the catchphrase, “Show Me The Money”! All these later, I barely remember the movie but the catchphrase lingers as virtually everyone I know…
The Importance of Communication to a Self-Managed Condo or HOA
By Bob Gourley Communications within a condominium or homeowners association are vital to the community’s success. In most states, timely communication is a right to the association member that is granted in the governing documents and guaranteed by law. Along with the financial and management efforts put forth by the community, communication is the third…
Using Better Communications to Attract Community Leaders
By Bob Gourley Excellent community governance is the difference between a good community and a great one. Poor community governance can lead to the downfall or outright collapse of a community association. Finding and keeping qualified and interested volunteers within your community is a real challenge. Are you using your communication tools to help with…